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When using Fangzheng font, be careful to avoid infringement claims

2017-04-01View Original

Thread Content

Recently, a Taobao store owner was approached by employees from Founder, who informed him that the fonts used in his store infringed on Founder’s intellectual property rights. He was told that he had to stop using those fonts and pay a licensing fee; the store owner was shocked to learn that he needed to pay 50,000 yuan as a one-time licensing fee. For this reason, the editor did some research online and found that this is not the first Taobao seller to receive a warning from Founder; several other sellers have also received warnings from Founder.   As early as 2011, Founder entered into a competition with Rejoice. Do you still remember the slogan \"With Rejoice, more confidence\"? This “Rejoice” font used someone else’s font; although Fangzheng didn’t end up winning in the end... Another notable incident was when Blizzard Games also used Fangzheng’s font, for which they were fined 1.45 million!   So, all Taobao sellers and designers need to be careful: before using copyrighted fonts, it is essential to obtain authorization, which can help avoid many problems. What the author wants to say is that when registering a trademark, one should also avoid using copyrighted fonts to prevent infringement.   The following are Founder’s guidelines regarding the use of fonts: Computer font libraries are typical works protected by copyright. According to the Copyright Law of the People’s Republic of China, using someone else’s work requires entering into a licensing agreement with the copyright holder. Rights that have not been explicitly licensed or transferred by the copyright holder may not be exercised by the other party without the consent of the copyright holder.   There are mainly three ways to use computer font libraries: 1. Internal use: This refers to the act of installing and using font libraries on terminal devices used internally by individuals or organizations. This usage includes displaying on the screen and temporarily printing from the printer.   2. Built-in use: refers to the act of applying the font file, in whole or in part, directly or after format conversion, in an embedded manner to websites, computer programs, or electronic products with visual display functions.   3. Commercial use: refers to the use of fonts as visual design elements for the purpose of direct or indirect profit, including their replication, distribution, exhibition, projection, dissemination over information networks, broadcasting, and other such uses.   According to the law, any form of use must obtain prior authorization from the copyright holder. Using fonts without authorization carries the risk of infringement. Among the three methods mentioned above, \"commercial release\" is the most important way for font utilization. Fangzheng Company grants licenses only to the ultimate owners of commercially released content. Commercial releases involve a wide variety of user types, cover a broad scope, and take complex forms. In order to meet the most common needs of the largest possible number of users to the greatest extent possible, while at the same time respecting the labor efforts of font creators, Founder Company has categorized its fonts for commercial use into three types: \"free fonts,\" \"basic fonts,\" and \"premium fonts.\" Free fonts include four types: Founder Heiti, Founder Shusong, Founder Fangsong, and Founder Kaiti. It is free for the “commercial release” usage.   Basic fonts: Include twenty-two types of fonts: Fangzheng Super Bold Black, Fangzheng Song Black, Fangzheng Large Black, Fangzheng Fine Black, Fangzheng Medium Regular, Fangzheng Fine Regular, Fangzheng Bold Round, Fangzheng Semi-Round, Fangzheng Fine Round, Fangzheng Newspaper Song, Fangzheng Song Three, Fangzheng Song One, Fangzheng Large Subscript Song, Fangzheng Small Subscript Song, Fangzheng Caiyun, Fangzheng Amber, Fangzheng Clerical Variant, Fangzheng Clerical Script, Fangzheng Wei Stele Style, Fangzheng Running Regular Script, Fangzheng Yao Style, Fangzheng Variety Style. Selected fonts: Include free fonts as well as all other Fangzheng fonts that are not part of the basic font category. Such as the Fangzheng Lanting Black series, Boya Song series, Zhenghei series, Qianti series, etc.
Reply #22017-04-01
I was shocked when I saw it; luckily I wasn’t using Taobao:P
Reply #32017-04-01
Really? We need to be careful about this in the future~~~

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