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The quality of the exhibition route determines the success of an exhibition

2020-06-11 View Original

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The quality of the exhibition tour route determines the success of an exhibition; a good route allows visitors to effectively absorb the information presented in a relaxed atmosphere and within an efficient amount of time. Generally speaking, the planning of tour routes is aimed primarily at saving visitors’ energy. In exhibition hall design, if the route for visitors is not well planned during an exhibition, it can lead to excessive physical strain. On one hand, this prevents visitors from seeing the entire exhibition, and on the other hand, it causes them to feel frustrated. Generally, tour routes can be divided into straight routes, circular routes, and free routes. (1) Straight-line route, that is, a through-type route. The entrances and exits are on opposite sides; once visitors enter through one entrance, no matter how they move, they can exit through the other side without having to return to the entrance side. This flow pattern is suitable for narrow exhibition halls, where exhibits are generally placed on both sides, resulting in little congestion among visitors; it is a relatively simple type of flow pattern. (2) Circular layout: In a space enclosed on three sides, the entrances and exits of the corporate exhibition hall are located on the same side. Once the visitors enter the exhibition hall, they move in a circular pattern. The exhibition hall with circular flow lines has a relatively complex layout. The ideal tour route is one that allows visitors to view the entire area in a clockwise direction, while also focusing on a central point, and prevents congestion among the visitors. (3) Free routes: When the exhibition is large in scale and the exhibition halls are spacious, reference routes can be provided for visitors to choose from freely; only the entrance is specified, along with guide signs. No interference is made with the visitors’ route. Corporate exhibition hall design http://www.cloudstop.cn

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