How can the project’s business expenses be covered?
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How can the project’s business expenses be covered?
What does the “project business fee” you mentioned include? Are they marketing expenses, overhead costs, or profits?
This post was last edited by Wise Ming on 2023-2-2 at 12:46. Marketing costs typically account for a few percentage points of the total contract value, and include: the performance bonuses for marketing staff + expenses related to the marketing process (travel, exhibitions, meals, gifts, expert fees, etc.). Marketing expenses can be advanced before a contract is established, and will be offset after the contract is signed. If the contract is not ultimately established, the advanced marketing expenses shall be covered by the entity responsible for that marketing effort (individual, team, department) from the next project.