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“\"Internet+\" is an upgraded version of the integration of information technology and industrial technology; it takes the Internet, as the core feature of current informatization development, and integrates it fully with services in industries such as manufacturing, commerce, and finance. The key to this is innovation; only through innovation can this + truly become valuable and meaningful. For this reason, “Internet+” is regarded as a new form and model of Internet development under Innovation 2.0, as well as a new evolution in economic and social development driven by the innovation aspects of Knowledge Society 2.0. Put simply, “Internet+” refers to the integration of the Internet with various traditional industries; however, it is not a simple addition of the two. Instead, it involves using information and communication technologies as well as Internet platforms to facilitate a deep integration between the Internet and traditional industries, thereby creating a new ecosystem for development. Main characteristics: Internet+ has six key characteristics: the first is cross-sector integration. +It is cross-sector collaboration, it is transformation, it is openness, it is reshaping and integration. By daring to cross boundaries, the foundation for innovation becomes even stronger ； Only through integration and collaboration can swarm intelligence be achieved, and the path from research and development to commercialization can become more streamlined. Integration also refers to the blending of identities, with customer spending turning into investments, partners contributing to innovation, and so on – the possibilities are numerous. Second is innovation-driven development. China’s extensive resource-driven model of growth can no longer be sustained; it must shift to the correct path of innovation-driven development. This is precisely the characteristic of the Internet; by adopting what is known as Internet thinking to bring about change and self-revolution, it is possible to fully leverage the power of innovation. Third is restructuring. The information revolution, globalization, and the Internet have shattered the existing social, economic, geopolitical, and cultural structures. Power, rules of procedure, and the right to speak are constantly changing. Internet + social governance and virtual social governance will make a significant difference. http://c.hiphotos.baidu.com/baike/s%3D220/sign=7c392167082442a7aa0efaa7e142ad95/a08b87d6277f9e2fe56006ec1830e924b999f3f9.jpg Internet+: Fourthly, it involves respecting human nature. The brilliance of human nature is the most fundamental force driving technological progress, economic growth, social advancement, and cultural prosperity. The power of the Internet also stems, in essence, from the utmost respect for human nature, reverence for the human experience, and emphasis on human creativity. For example, UGC, for example, immersive marketing, for example, the sharing economy. Fifth is an open ecosystem. Regarding Internet+, the ecosystem is a very important feature, and the ecosystem itself is open. As we advance the Internet+, an important aspect of this is to eliminate the factors that have hindered innovation in the past, to connect isolated areas of innovation together, to let research and development be driven by the market as determined by human needs, and to give those who are entrepreneurial and hardworking the opportunity to create value. Sixth is to connect everything. Connections are hierarchical, connectivity varies, and the value of connections differs greatly; yet connecting everything is the goal of Internet+.